For IFAJ Members (and also VAÖ members) there is the International Dairy Federation’s webinar on Global Marketing Trends free.
12 April 2023 from 11:30-13:00 Central European Time (09:30-11:00 GMT). Participation for IFAJ members is free: use code FREEIFAJ when registering. (Regular price €35,00)
The 90-minute webinar on 12 April will introduce the third edition of the IDF Global Marketing Trends, based on surveys of marketers within the dairy sector across 22 countries that captured the drivers and barriers to milk and dairy food consumption during the Covid-19 pandemic period of 2019-2021. The research was conducted by France’s Centre National Interprofessionnel de l’Industrie Latière (CNIEL).
The report highlights the impact of trends that emerged and developed in the very specific context of the Covid-19 pandemic on the future of dairy. Some of these trends are expected to last, while others were exclusively related to the Covid crisis.
Register here https://shop.fil-idf.org/collections/publications/products/idf-webinar-global-marketing-trends and use the code FREEIFAJ
Foto: AMA, IFAJ